ULP Courses
Pick a course from the catalogue, and in a few weeks your team can do something new.
A course alone doesn’t change a company. Something changes when, a few weeks later, people work differently. That’s why learning is spread over weeks and put to use straight away on real work, with Microsoft 365 Copilot, Claude and Gemini, with marketing, with soft skills. And to see whether it worked, we look at what the team can do afterwards.
The work you’ll see happening in your team, week after week.
You start from something it can’t do today and needs for its work, and the course or format is chosen around that.
A podcast first, the live session, a ready-made tool and three actions to take in everyday work, before the next live session.
Prompts are tried on your team’s emails, quotes and documents, and saved for whoever comes next.
Presentations that land the first time, meetings that end with a decision, managers who know how they come across.
That’s what we look at, more than the end-of-course questionnaire.
Every step leaves you with something, even if you stop there.
Pick a course from the catalogue, and in a few weeks your team can do something new.
Teams from different departments work on a real challenge from your company, and go back to the office with something they’ve built.
You do your own marketing, with a method, alongside other owners in your sector.
You gave your team a training day everyone enjoyed. Three weeks later, nobody was using any of it.
It happens when the course ends at the classroom door and nothing in the work is waiting for it. That’s why learning here is spread over weeks, and between one live session and the next people work on your own files.
If what you need sits in another Lab, start here.
With the time you have and what needs to change. A course if your team needs a new skill in a few weeks; a workshop if you want to bring different departments together on a real problem; the Growth Program if you want to do the marketing yourself.
ULP Courses work both ways, because the real work happens between live sessions, on your own files. Workshop and Full Immersion days are on site: teams build together, in the same room.
A ULP course starts from three people at the same company, and it’s always for your company only. Workshop and Full Immersion days take up to thirty people, split into teams.
The tools from each week and the actions already taken in real work; with ULP Courses, also the book for each participant. With workshops, whatever the teams built.
Before you buy a course: ten questions to ask whoever sells it to you, us included. Email it to me
They apply to any course, ours included. If an answer is missing, something is missing.
It appears below, and we email it to you too, so you can find it when you need it.
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What will people be able to do a few weeks later that they can't do today?
It's the only measure that counts. The end-of-course survey measures the day; the work is measured afterwards.
How will that show, and who will look?
If nobody looks, nobody applies. A course with no moment to look at what changed is just a day out.
What do participants do between one session and the next?
Change happens in the work. If there's nothing to do between sessions, there's no change.
Does the course use our materials, or generic examples?
One prompt on your own quote is worth ten on an imaginary company's.
How many people in the room, and from which departments?
Twelve people from one department learn; forty from different departments listen.
On site or online, and why?
Neither is always right. Whoever has a reason for the choice has thought about the course.
What stays in the company when the trainer leaves?
A book, the tools, a plan. If only the slide deck stays, not much stays.
Has the trainer done this work, or does he only teach it?
On real materials the difference shows at the first hard question.
Can it be paid for through a training fund, and who pays for what?
The fund often covers the teaching; the rest should be said before signing.
What happens if it isn't working after the first week?
Whoever has no answer has never had a course that didn't work, or won't say.
If more than three answers are missing, take the Update Check: it tells you what your team needs before the course.